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ginger snap

Strawberry Blonde Just Might Be Nicki Minaj's Best Hair Color Yet

We're convinced this should be her new signature look. 
CRASH LANDING

Sophie Thatcher's Hair Is a TV Character All on Its Own

The actor was an automatic standout in Yellowjackets, thanks to that grunge-inspired shag.
BLONDE AMBITION

Gigi Hadid Is Expensive Brunette No More

The model has returned to blonde once again — and it's brighter than ever. 
PURPLE RAIN

Britney Spears Dyed Her Hair Purple Because "I'm Bored, OK?"

I have never related to her more.

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PARTY IN THE BACK

Blink and You'll Miss Rihanna's Baby-Pink Mullet in This Savage x Fenty Ad

Does she ever miss?
CHOP CHOP

Jodie Comer's Kitchen Haircut Is the Best Textured Lob Inspiration

This choppy, layered cut is destined for Pinterest boards everywhere.
THE BIG BANG

We've Never Seen Kristen Stewart With Bangs Like This

Somehow they manage to be long and short at the same time.
MAKING THE CUT

The "Octopus Haircut" Trend Isn't Nearly as Weird as It Sounds

This hair trend has nothing to do with its sea creature namesake at all. 

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One Condition

The Mask I Rely on for a Softer, Hydrated Head of Curls

Briogeo Don't Despair, Repair! Deep Conditioning Mask is a two-time Allure Readers’ Choice Award winner
THE GIRL WITH THE PEARLS IN HER HAIR

I Can't Stop Staring at Jennifer Lopez's Jewel-Studded Bun

How could you not be mesmerized by the singer's elaborate hair?
MESS IT UP

Chris Appleton's TikTok Viral, Two-Step, Messy Bun Hack Is a Total Game Changer

In just 30 seconds, you can have a cute, messy updo.
SHORT CUT

Tiffany Haddish Brought a Blonde Pixie Haircut to The Tonight Show

It's no secret that the comedian is a fan of short hair, but this style seems to be a first for her. 
OUT WITH THE OLD

I'm Officially Over Nostalgic Beauty Trends

So I went on a search for something — anything! — truly new. 
CELEBRITY BEAUTY

How Lala Anthony's Pandemic Kitchen Experiments Birthed a Beauty Brand

The TV presenter and actor is launching a brand-new hair-care line, and is kicking it off with a single product.
NOT A DRILL

Rihanna Nailed Her First Maternity Beauty Look

Congrats, Riri! 
THE CUSTOMER ISN'T ALWAYS RIGHT

Meet the Hairstylists Exposing Bad Clients on TikTok

Let these stories serve as your sign to be a bit friendlier at your next salon visit. 
Move On

How to Tell If Your Hair Products Are Expired

All the signs your shampoo or hairspray is better off headed for the eternal medicine cabinet in the sky. 
HAIR-RAISERS

You'll Never Guess How Many Celebrities Wear Hair Extensions

Yep, even the ones with short hair.
Wave Good Morning

I Need Kate Hudson's "I Slept in Braids" Waves to Become a Trend

Gotta love a heat-free hairstyle that's basically ready as soon as you wake up.
LIVE FROM NEW YORK...

You Would Never Believe How Many Wigs Chloe Fineman Has Worn on SNL

The comedian reveals all of the show's hair secrets — and there are lots of them. 
VOLUME BOOST

Velcro Rollers Are TikTok's Secret Weapon for Voluminous Hair

And they're super easy to use, too. 

Florence Pugh Looks Exactly Like Victoria Beckham With Her New Brown Hair Color

Is there a Posh Spice biopic we're not aware of?
BUZZ CUT SEASON

Saweetie Has Convinced Me to Shave My Hair Off and Dye It Pink

Just when we thought she was done with the drastic hair changes, she debuts another one. 
TIKTOK STRIKES AGAIN

TikTok Says You Can "Train" Your Hair to Clean Itself — but Does It Really Work?

Is this so-called life hack fact or fiction? We asked the experts who know best.
RETAIL THERAPY

What Real People Are Buying at Sephora Right Now

We bet you have at least one of these products already.
WIG OUT

I'm Cackling at This Video of Kaavia James Wearing Gabrielle Union's Wig

Babies in wigs will always be 10/10 content. 
long hair, don't care

Does Rosemary Tea Promote Hair Growth?

This simple hair treatment is alleged to promote hair growth just like Rogaine — but is that really true?
BANG! BANG!

Lady Gaga Has Loopy, Swoopy Curtain Bangs Now

These are definitely not your average pair of curtain bangs. 
INCHES ON INCHES ON INCHES

This Is the Longest Hair We Have Ever Seen On Megan Thee Stallion

When does the Houston rapper disappoint? Never. 
THE DARK SIDE

Karlie Kloss Goes Brunette and Ends Her 10-Year Reign as a Blonde

Welcome to the brunette club, Karlie. 
GREEN WITH ENVY

The Color Green Is This Year's Biggest Beauty Trend

Yes, you can pull it off too. 
GOING GREEN

Jordan Alexander Got Neon-Green Braids Her Gossip Girl Character Would Probably Hate

Julien would definitely not be green with envy over these braids. We, on the other hand, are in love.
SISTER, SISTER

Cardi B and Sister Hennessy Look Like Twins in Matching '90s Updos

Despite their different hair colors, we almost can't tell who is who. 
BANG-UP JOB

Emily Ratajkowski Is Fully Embracing the Twee Comeback With Big Bangs

It's giving very much 500 Days of Summer.
BLAST FROM THE PAST

I Beg You, Rihanna, Please Don't Bring Back Raccoon Hair

"'Coon tails" should definitely stay in 2008.
FEELING BUZZED

Antoni Porowski's Fuzzy, Grown-Out Buzzcut Has Me Feeling… a Way

He's drawing comparisons to Justin Bieber and Christian Bale.
SHORT CUT

Shay Mitchell Just Got Her Biggest Hair Makeover in Years

The actor has fooled us into thinking she's gotten a haircut before, but is she for real this time? 
BANG! BANG!

Anne Hathaway Brought Back Her Devil Wears Prada Bangs

Andrea Sachs, but make it 2022. 
TALENT SHOW

Cyndia Harvey Is One of the Most Versatile Hairstylists in Fashion

Her imagination — and soaring creations — know no limits.
HUMIDITY WINS

Thank You, Humidity, for Bringing Us Jennifer Aniston's Naturally Wavy Hair

The actor blessed us with two selfies showing off her hair's natural texture. 
THREE FOR THREE

Adele Solidified Her Hair Icon Status in the "Oh My God" Music Video

She pulled off three incredible hairstyles all within a matter of three minutes. 
GREAT LENGTHS

Hilary Duff Got the Longest Hair Extensions Ever for How I Met Your Father

I'm simply salivating with jealousy. 
ART CLASS

I Tried the Abstract Concealer Hack That's All Over TikTok

It's like arts and crafts time, but for your face. 
FOR YOUR FEED

11 Non-Binary Beauty Influencers You Should Be Following

These talented artists will instantly brighten up your feed. 
WRITTEN IN THE STARS

The Best Tattoo Ideas for Every Zodiac Sign

Inspiration for paying permanent tribute to your birth chart. 
THAT HIGHLIGHT THO

Bella Hadid Started a TikTok-Viral Jaw Highlighting Trend

Leave it up to TikTok to find an easy way to recreate the model's snatched jaw. 
CLASSIC RED

Beyoncé's Bare Face/Red Lip Combo Is Giving Me an Existential Makeup Crisis

I might never pair a bright lip with a full beat ever again. 
#HACKED

The Most Useful Beauty Hacks TikTok Has Come Up With This Year

We filtered out the real deals from the bullshit so you don't have to.
BODY LANGUAGE

Bridgerton's Nicola Coughlan Has a Message for People With Opinions on Her Body

"I am just one real-life human being."
AFTERCARE

How to Change Up Your Skin-Care Routine After a Rhinoplasty

Experts share how to wash your face and moisturize while your nose heals.
SEPHORA'S SEXY NOW

Sephora Now Sells Sexual Intimacy Products

Vibrators, lubricants, massage candles, oh my!

Women's Wellness News & Advice

Get the latest about health news, sex & relationship advice, fitness trends, and body positive movements.
What a Relief

Chapped Knuckles, Meet Crabtree & Evelyn The Gardeners Harvest Hand Cream

It rescues dry, cracked hands with sunflower, chia, and borage oils.
MELT AWAY

Crabtree & Evelyn Evelyn Rose Velvet Body Melt is a Cream-to-Oil Body Moisturizer with a Rose Scent

It soothes and hydrates dry, rough patches, like dry elbows and heels, with murumuru butter and botanical oils such as rosehip seed oil.
MARTHA KNOWS BEST

Martha Stewart Has the Best Tip for Taking Thirst Trap Photos

The queen of selfies has spoken.
Bright Idea

Dr. Brandt Microdermabrasion Age Defying Exfoliator Brightens with Physical and Chemical Exfoliators

Its powerhouse exfoliators are cushioned in soothing ingredients.
TERRACOTTA BLISS

Mented Cosmetics Liquid Lipstick in Blood Orange Is The Perfect Terracotta Lipstick

The deep orange lipstick is a fun way to mix things up when you want something other than berries and reds.
Like Butter

Topicals Like Butter Hydrating Mask Made My Skin Smooth as Butter

It’s a boost of hydration (for face and body) that I love wearing overnight for even more moisture.

Bath & Body Products

Give your bathroom a glow-up with Allure-approved bath and body products. Shop our curated selection of soaps, scrubs, and balms below, featuring tried-and-true products and new favorites from emerging brands.

Face Cleansers & Face Washes

Meet the facial cleansers and exfoliators that’ll take your wash routine to the next level. Whether you’re looking for cream, gel, exfoliating, or oil cleansers, shop some of our favorites below.

Lotions & Moisturizers

Introducing, the must-shop body lotions and moisturizers to soothe and replenish your skin. We rounded up our favorite body butters, creams, and lightweight formulas for delivering lasting hydration — no matter the season.